Celebrating its 30th anniversary, the formerly known as Billboard Latin Music Week, included virtual superstar conversations and workshops with, among others, Ozuna, Rosalía, Maluma, Black Eyed Peas, Carlos Vives and Los Tigres del Norte between October 20 and 23. The awards recognize the most popular Latin performers, songs, albums, labels, songwriters and producers in the United States. The Billboard Latin Music Awards closed out LatinFest+, presented by Billboard and Telemundo, a three-day immersive experience dedicated to Latin music, culture and entertainment. The ceremony was televised in the United States by Telemundo for the 22nd time. The ceremony was held on October 21, 2020, at the BB&T Center in Sunrise, in the periphery of Miami. The 27th Billboard Latin Music Awards ceremony, presented by Billboard magazine, honored the best performing Latin recordings, charting from February 2, 2019, to January 25, 2020.
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